By clicking here you’ll find the forth section of the CALCASA Media Advocacy Guide. This section is focused on message communication.
Over the next month or so we will be releasing new chapters, each covering new concepts or ideas. Our goal is to share some of the process we use in media advocacy. For some of you, this will be a nice introduction to working with the media. For others, you may find that this is a simple text for sharing the activities you’re already doing in your agency with new staff, leadership or allies.
The guide includes some lessons we’ve learned, and some nice tips for working with the media. We hope you’ll find it useful and we also want to hear what you think. Some members have already provided valuable feedback while we were writing the guide and we thank you for the support!
If you have questions or comments, feel free to email or call.
CALCASA Media Advocacy Guide
Section 2: Creating a Communications Plan
